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Yahoo’s Brilliant Social Search Decision - Don’t Pull Directly From Twitter »

Yahoo has decided to join the social search stampede. However, unlike Google and Microsoft/Bing, Yahoo has decide NOT to pull the data directly from Twitter or Facebook.
The company that has been out-developed in Traditional Search (yeah, I call it like I see it), has decided they don’t want to be left behind now that Social [...]

Skittles Goes Social - Completely Social »

So this is not strictly speaking a search marketing-related post. However, as most of you know, social media has a huge impact on search engine optimization. As a result, its been very interesting to see big brands dip their toe into facebook, linkedin, even twitte
But I don’t think any of them have torn down their [...]